Kendall Jenner seemed to have hit a nerve with her new sponsorship video before the NFL world gets ready for the biggest event of the season, the Super Bowl. Several WNBA players and the WAGs of NBA players expressed their appreciation for the advertisement on social media.
Jenner addressed the well-known ‘Kardashian curse,’ referring to popular belief that any NBA player who dates the Kardashians is bound to flop on the court. The model featured in Fanatics Sportsbook’s sponsored video and trolled her former boyfriends, highlighting that every failed relationship brought her cash through betting.
In the video she shared on Instagram, Jenner also showcased her lavish lifestyle and connected it with her betting on her former boyfriends’ teams and eventually winning. Several WNBA players and partners of famous NBA players came together in the comment section to express their feelings.
The Indiana Fever guard, Sophie Cunningham, was delighted to watch the video and wrote:
“the humor and personality in this>so so good”
The Fox Sports analyst and media person, Rachel Nichols, also commented:
“This ad is genius”

Media personality and former girlfriend of popular NFL tight end Travis Kelce, Kayla Nicole, also wrote:
“So good”

The Miami Heat player Tyler Herro’s girlfriend, Katya Elise Henry, was also seen in the comment section, as she posted a few laughing, crying, and clapping emojis to express her appreciation. Meanwhile, Seattle Storm guard Lexie Brown gave a “10/10” in the comment section of the advertisement video.

Other wives of NBA players included Cat Gasol, the wife of popular center and former Laker Paul Gasol. She wrote:
“This is so good”
Indiana Fever guard Aerial Powers also wrote:
“omgggg! I shouldn’t love this as much as I do”

Super Bowl LX is set for the 2025-26 NFL season to be held at Levi’s Stadium in Santa Clara, as the New England Patriots defeated the Denver Broncos, 10-7, to win the AFC championship game. They will face the Seattle Seahawks for the final showdown.
Before the event, Kendall Jenner had surely set the tone for the highly anticipated event on February 9.
Kendall Jenner dated several NBA players
This is not the first time that a celebrity has used trolls to turn them around into a marketing campaign. Meanwhile, Kendall Jenner’s ‘Kardashian curse’ might not be out of context, as she has dated several NBA players in the past.
The list features some of the highly touted NBA youngsters like Ben Simmons and Blake Griffin. Simmons’ case might be one of the most brutal of all. The 2016 top overall pick was expected to have a legendary career in the league. However, recurring injuries and a dip in form took a toll on his prospects to the extent that he had to take a break from playing in the current season.
Another name in the list is Devin Booker, who might not have fallen off in the NBA yet, but his achievements as a franchise player have been limited. The Phoenix Suns have shown belief in Book, but the team has nothing to show for it yet.
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