Sara Puckett NIL: How Much Are the Tennessee Star’s NIL Deals Worth?

    Sara Puckett is a name that will be remembered on and off the hardwood. Over four seasons with the Tennessee Lady Vols, the 6’2” guard-forward hybrid appeared in 138 games, starting 59 of them.

    Puckett averaged 6.3 points and 3.5 rebounds per game. She is one of the most reliable free-throw shooters in program history, hitting 83.1% of her shots from the stripe. And stands 11th on the ranking.

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    How Much Is Sara Puckett’s NIL Worth?

    Before she was leading stat lines in her senior year, Sara Puckett had already made a name for herself as a clutch performer in orange. As a freshman in 2021–22, she appeared in all 34 games, started twice, and averaged 6.4 points and 3.5 rebounds.

    She even logged a double-double against Arkansas and earned SEC Freshman of the Week after a 15-point, come-from-behind win at Virginia Tech.

    In her senior season, Puckett played in 34 games, started nine, and notched a season-high 17 points twice. Add to that her clutch rebounding, game-changing steals (a career-high 26), and a steady hand at the line, which has her stat at 84.6%. With such kind of gameplay come NIL deals.

    Puckett has signed multiple NIL deals, starting with her involvement in Lady Vol Boost Her Club, a collective specifically launched to empower female athletes in Tennessee. She has appeared in several activations with them since 2022. She’s also worked with The Players’ Lounge, Orange Mountain Designs, and, most notably, AT&T Fiber.

    That last one was part of a larger campaign via The Volunteer Club, featuring fellow Vols athletes like QB Hendon Hooker and hoops stars Tamari Key and Jordan Walker. Their goal was to promote AT&T Fiber services across Knoxville. But that’s not all.

    Sara Puckett’s partnerships often involve social media promotion. She’s got 4.3K on Instagram and another 2.4K on X. In today’s digital game, those numbers translate to serious value. Even if she’s not the flashiest name in women’s college basketball, Sara Puckett’s brand is clearly strong enough to keep brands calling.

    Sara Puckett’s Net Worth

    Sara Puckett’s NIL income’s official numbers have not been made public yet. Based on the steady stream of deals and her connection with some of the top collectives in Tennessee, she’s definitely not doing too badly.

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    Puckett’s collaborations with well-known brands like AT&T and her recurring deals with Lady Vol Boost Her Club suggest she’s bringing in consistent income. That combined with her on-court performance and growing social media presence, and no doubt, she is doing more than ok.

    And just like her game on the floor, you get the feeling Sara Puckett’s NIL journey is just warming up.

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