When Ja’Leah Williams steps on the court, she brings her best game. She is 5’9″ and repping Pompano Beach. The senior guard has become one of Louisville’s best players. After transferring from Miami (FL), Williams was quick to make a name at the Cardinals.
She started all 33 games in the 2024–25 season, averaging nearly 25 minutes a game while leading the team with 3.3 assists. She also chipped in 6.7 points, 4.3 rebounds, and 1.6 steals per game.
How Much Is Ja’Leah Williams’ NIL Worth?
Before Williams joined Louisville, she was already building a reputation as a defensive and clutch performer during her three seasons at Miami (FL).
At Miami, as a freshman, she had 28 games and led the Hurricanes in steals with 65. Sophomore year, Williams stayed consistent, leading the team in total assists of 93 and dropping a career-high 28 points against Columbia. But it was in her junior year that Williams truly leveled up, averaging 7.1 points, 4.5 rebounds, and 2.7 assists per game.
With that kind of gameplay on the hardwoods, her NIL deals followed.
When a player like Ja’Leah Williams’s balls for one of the top women’s hoops programs in the country, she undoubtedly starts cashing in. Williams has stepped into the NIL space, and it is looking quite good.
According to On3, she locked in a partnership with HEYDUDE Shoes in February 2024. That was the moment that brands started seeing the star power she brings. But that’s not all. Even before her Louisville days, Williams was getting NIL love through Canes Connection.
Canes Connection is the official NIL collective of the Miami Hurricanes. They helped her tap into opportunities during her time in Florida, and that early exposure helped set the tone for what was to come.
Now at Louisville, she’s also teamed up with the Louisville NIL Store. Now, fans can cop her own branded merch. T-shirts and hoodies are available. Her online following is steadily climbing, too, with 12.8K followers on Instagram. That kind of visibility makes her a strong player in the NIL era.
Ja’Leah Williams Net Worth
So, how much is Ja’Leah Williams really pulling in? Well, the official numbers have not been made public just yet. Between the shoe deal, her collegiate merch line, and NIL backing, it is safe to say she is in a good place.
KEEP READING: Which Power 5 Women’s Basketball Transfers Will Make the Biggest Impact in 2025?
And no doubt, her net worth is on an upward trend. As her college career wraps up and she continues to shine on and off the court. Ja’Leah Williams is only just getting started. She is in it for the long game and she is doing god damn well.
College Sports Network has you covered with the latest news, analysis, insights, and trending stories in football, basketball, and more!
