Olivia Dunne has seamlessly transitioned from LSU gymnastics star to one of the most recognizable faces on social media. Her following spans millions, and her collaborations with major companies have elevated her into a space where athletics and entertainment collide.
Among the biggest names she has partnered with is Fanatics, a deal that has already produced some viral content. Earlier this year, Dunne appeared in a Fanatics commercial that quickly caught fire online.
The creative ad placed her in a bathtub on a football field, a striking visual that played perfectly into the brand’s push for eye-catching campaigns. Now, Dunne has returned with another memorable spot for the company.
This time, she is seen sitting gracefully on a white lounge chair mounted atop a blocking sledge. Dressed in a red gown, she holds a football. The backdrop of the empty stadium adds to the drama and makes it look like a continuation of her previous campaign.
Dunne reposted the commercial on her Instagram story. She also posted behind-the-scenes footage and a collage picture showing off her red dress.
Fanatics is a digital sports platform that operates in sports betting, licensed sports merchandise, trading cards, collectibles, and other sports-related businesses. For such a widespread brand, generating eye-catching moments through social media snippets and commercials is the primary objective.
So far, they’ve done it brilliantly through their campaigns with Dunne. She boasts over 5.4 million followers on Instagram and has a strong fanbase that is active on other platforms as well, making them the perfect fit.
How Olivia Dunne Deals with Negativity on Social Media?
Social media is the biggest promotional tool in the world today. The ability to reach millions of people across the planet in an instant has made it a desirable platform for everyone. But dealing with the negative aspects of it isn’t for everyone.
Dunne, who has been a social media star for a long time now, had her fair share of struggles initially.
“People always comment stuff that they would never say to your face, so part of it is just having developed tough skin. Social media is hard,” Dunne told SI.
During the 2023 interview, she detailed how difficult it can be to be on the internet, especially if one pays attention to what’s being said or if they share too much of themselves online.
“That’s something that Paige Spiranac helped me with, just keeping certain parts of your life private,” Dunne added. “Making sure not to post things that, you know, maybe you don’t want people’s feedback on.”
With her growing brand and continued success, it’s safe to say that the former LSU gymnast understands social media better than ever before.
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