Carson Beck has been red-hot ever since he transferred to the University of Miami after playing as Georgia’s QB1. He has enjoyed a lot of financial success as well, having a lot of NIL partnerships since his Georgia days, with even more arriving since he transferred to Miami. The question is, how much is the quarterback worth?
According to On3/ Rivals, his NIL is valued at $4.9 million, which is currently the second-highest NIL valuation in college sports, next only to Texas QB1 Arch Manning, whose NIL is valued around $5.5 million. This amount comes through his various NIL deals, which include ones with some of the biggest brands in the country.
Some of the brands he has NIL deals with include Mexican restaurant chain Chipotle, sports drink brand Powerade and headphone brand Beats by Dre. He also has deals with The Dairy Alliance, AirStar Charter, The Players’ Lounge, Associated Credit Union and Zero FG Energy. His sports-related deals include EA Sports and Leaf Trading Cards.
In addition, Beck is also a social media star, with over 167,000 followers across several platforms. He has 167,000 followers on Instagram, 27,000 followers on TikTok and 167,000 followers on X, formerly Twitter.
Beck is now a senior, but as the college football season continues, he is expected to receive even more NIL deals. In turn, the more NIL deals he receives means that his NIL valuation will only grow, so expect that his $4.9 million NIL valuation would only grow in the coming months, especially if the Miami Hurricanes continue to win.

Carson Beck Now A Favorite To Win The Heisman Trophy
Another factor which may shoot Carson Beck’s NIL value up is the possibility that he would win the most prestigious individual award a player could win in college football – the Heisman Trophy. Heading into the season, Arch Manning and Garrett Nussmeier were seen as the favorites, but Beck is proving that it is actually him.
People overlooked Beck after he got injured during the tail-end of the 2024 season at Georgia. He has since transferred to Miami and looked invigorated, with this leading to him being the new favorite to win the 2025 Heisman Trophy.
According to FanDuel Sportsbook, Beck is the betting favorite to win, giving him a +750 odds to win college football’s most prestigious personal award. Oklahoma’s John Mateer is ranked second at +950 odds, followed by Ohio State’s Jeremiah Smith at +1200 odds. Arch Manning has since fallen out of favor from oddsmakers after his early season struggles.
Related:
IN PIC: Carson Beck’s Sister Kylie Bids ‘Farewell’ to Beachy Summers Wearing Pink Bikini
“Come Get Your Booty Kicked”: Carson Beck’s Sister Kylie Announces Intense Pilates Class With Chic Black Co-Ord Set
“I’m Miss Possessive”: Carson Beck’s Sister Kylie Shows Off Tan Lines in Stylish Blue Dress With Bold Confession
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