Ian Jackson, a five-star shooting guard from the Bronx, New York, has quickly risen to the basketball ranks, garnering attention not only for his on-court abilities but also for his lucrative Name, Image, and Likeness (NIL) contracts.
As a top recruit at the University of North Carolina (UNC), Jackson’s marketability has skyrocketed, reflecting the evolving context of college sports.
How Much Is Ian Jackson’s NIL Worth?
According to On3, Ian Jackson’s NIL valuation was estimated at $521,000 in February 2024. This high price emphasizes his importance in high school basketball and his potential effect as he moves on to the college level.
Jackson’s solid NIL valuation is supported by many high-profile endorsements:
Adidas: In February 2024, Jackson inked a NIL contract with Adidas, becoming a brand ambassador among other top Overtime Elite recruits. This collaboration highlights Adidas’ dedication to developing emerging talent.
Octagon Representation: In January 2023, Jackson hired Octagon to manage his expanding brand and potential NIL opportunities. The Octagon’s basketball division has clients like Giannis Antetokounmpo and Steph Curry, putting Jackson in excellent company.
Extra Butter Collaboration: Jackson demonstrated his influence in lifestyle branding by collaborating with New York boutique Extra Butter in April 2023 to promote the Air Jordan 1 “Skyline” shoes. This partnership shows his potential beyond the basketball court.
Ian Jackson’s Net Worth
While Jackson’s exact net worth is unknown, his large NIL valuation and diverse sponsorships indicate a constantly expanding financial portfolio.
His strategic collaborations with prominent brands such as Adidas, as well as Octagon representation, signal a bright future for both his athletic and financial goals.
KEEP READING: Top 10 NIL Deals in Men’s College Basketball
Jackson’s popularity in the basketball world is mirrored by his smart NIL activities, which demonstrate a modern athlete’s ability to develop talent into lucrative financial opportunities.
As he begins his college career with the UNC Tar Heels, his marketability and net worth are expected to increase, demonstrating the evolving context of athlete endorsements in the NIL era.
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