The Ohio State Buckeyes’ “one-sided” 34-23 victory over the Notre Dame Fighting Irish in the College Football Playoff National Championship Game wasn’t just a statement on the field—it reignited a growing debate about money’s influence in college football.
Fanning the flames further, former Heisman Trophy-winner Robert Griffin III, aka RGIII, commented on social media about money’s role behind the Buckeyes’ victory.
You Will Need $20 Million to Win in College Football, says RGIII
RGIII, the Baylor Bears legend, took the NFL by storm as a rookie and has since become a respected analyst known for his sharp takes on the game. On Jan. 20, 2025, the former Heisman Trophy winner gave proof of his wits once again by making a post on the X platform (formerly Twitter).
Moral of story for College Football.
Spend $20 Million on your roster.— Robert Griffin III (@RGIII) January 21, 2025
“Moral of the story for College Football. Spend $20 Million on your roster.”
RGIII’s credibility as a football analyst stems from firsthand experience with the pressures and economics of top-tier football in college and the NFL. Griffin’s quip about Ohio State’s $20 million roster highlights a growing trend in the sport: the influence of Name, Image, and Likeness (NIL) deals, which have redefined recruiting and roster management in collegiate athletics.
Is Ohio State’s $20 Million Roster a Winning Investment?
Ohio State’s reported $20 million allocation through NIL collectives and brand affiliates appears to validate RGIII’s claim. The Buckeyes’ investment in top-tier talent paid off, with Quinshon Judkins rushing for 100 yards and three total touchdowns in the title game, while quarterback Will Howard’s near-flawless performance sealed Notre Dame’s fate.
Meanwhile, the Fighting Irish—whose national title drought dates back to 1988—once again fell short despite a late rally. The Irish started strong, marching 75 yards for a touchdown on the opening drive, but Ohio State quickly took control, building a commanding 31-7 lead behind standout performances from the Buckeyes quarterback and a strong running back tandem.
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The Fighting Irish fought back late, with quarterback Riley Leonard connecting on two touchdown passes to Jaden Greathouse, cutting the deficit to 31-23 with just over four minutes remaining. However, Ohio State’s offense responded with a clutch 56-yard pass to extend the drive, deciding the game with a late field goal.
As RGIII’s comment continues to spark debate, one thing is clear—the road to a championship is no longer just about X’s and O’s. It’s also about dollars and deals.
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