When it comes to college football coaches, the money talks. And for Jimmy Rogers, it’s talking louder than ever. The former South Dakota State University (SDSU) head coach has been making waves after accepting the head coaching position at Washington State University (WSU).
From his modest salary at SDSU to a major pay bump in Pullman, Rogers’ journey is not just about football—it’s about leveling up in every way possible. So, let’s break down just how much Rogers is cashing in.

Jimmy Rogers Salary & Contract in 2025
For years, Rogers was a key figure in South Dakota State’s rise to dominance in the FCS, helping the Jackrabbits secure a national championship. But with success comes opportunity, and Rogers’ name started circulating for bigger jobs.
In Dec. 2024, Washington State University came calling, offering him a contract that turned heads across college football.
According to reports, Rogers signed a five-year deal with WSU worth an average of $1.57 million per year. That’s a huge jump from his SDSU salary, which was estimated at around $310,000 annually. His new paycheck is still lower than his predecessor, Jake Dickert’s $2.7 million annual salary.
Well, it also signals a strong investment by WSU in a young, promising coach.
Washington State announces they have hired South Dakota State’s Jimmy Rogers to be the next Head Coach, via @ClowESPN and @ESPNRittenberg pic.twitter.com/Xfx9c6XM49
— Rivals (@Rivals) December 28, 2024
WSU athletic director Pat Chun praised Rogers’ coaching ability.
“Jimmy Rogers is a proven leader who knows how to build a winning culture,” Chun said. “His track record at South Dakota State speaks for itself, and we believe he’s the perfect fit for Washington State.”
Rogers himself was excited about the move.
“My family and I are thrilled to be part of the Washington State community,” Rogers said. “WSU has a rich football tradition, and I’m eager to lead the Cougars into a new era.”
Jimmy Rogers Net Worth
So, how much is Rogers really worth? While exact figures are hard to pinpoint, we can make an educated guess based on his coaching history, salary, and career trajectory.
Before joining WSU, Rogers’ salary at SDSU was a respectable $310,000 per year. Assuming he saved and invested wisely, his net worth was likely in the low seven-figure range before the WSU contract. With a $1.57 million annual salary, his net worth is set to grow significantly.
Most head coaches at Power Four programs earn additional income beyond their base salary through bonuses, endorsements, and sponsorships. While no public deals have been announced for Rogers yet, it’s common for coaches to ink deals with apparel companies (Nike, Adidas, etc.), media appearances, and speaking engagements.
Potential incentives in his contract could include:
- Win bonuses (e.g., winning 8+ games in a season)
- Bowl game bonuses (qualifying for the College Football Playoff or other bowl games)
- Recruiting incentives (signing top-ranked prospects)
- Performance incentives (AP Coach of the Year, conference championships, etc.)
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While Rogers isn’t yet on the level of coaching giants like Nick Saban or Kirby Smart, his new deal places him in a strong financial position for the future. If he succeeds at WSU, expect even bigger paydays ahead.
Rogers’ rise in the coaching ranks is nothing short of impressive. From leading South Dakota State to an FCS national championship to securing a $1.57 million per year contract at Washington State, his career trajectory is on an upward climb.
His new deal not only gives him financial security but also puts him on the national stage in the highly competitive Pac-12.
For WSU, hiring Rogers is both a gamble and a statement. They’re betting on a young coach with a proven track record of success at the FCS level. If he delivers in Pullman, this contract could be just the beginning of an even more lucrative coaching career.
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