The Colorado Buffaloes’ athletic department had a huge financial turnaround in the fiscal year 2024 (July 1, 2023, to June 30, 2024) thanks to a surge in football ticket sales and other revenue. The university reported an $8.2 million profit after they were in deficit for five of the last six years. This was, in large part, thanks to head coach Deion Sanders, as his fans went all out to watch his first season with the Buffs.
Fans in Awe of Colorado’s Ticket Sale Revenue
According to the report, the department generated a record $146.6 million in total revenue, with $31.2 million coming from football ticket sales — nearly double the previous school record in the previous season, which was around $16.5 million.
Upon seeing the numbers, fans couldn’t help but be in awe, as they flooded the comment section of an Instagram post relaying the report.
“There Will Never Be Another Team In NCAA College Football History Who Accomplished This Achievement.” A fan opined.
“Of course they did 🔥🔥🔥,” a fan said.
One fan also made light of the past doubt about whether Colorado could afford Coach Prime: “God da*n an they said we can’t pay prime.”
Notably, Sanders is entering his third campaign of a five-year, $29.5 million contract in 2025.
Along with the rise in ticket sales, Colorado also saw a big jump in other game-day revenue like football programs, parking, souvenirs, and food. Together, these brought in $2.9 million in the fiscal year, also nearly doubling the $1.5 million from the year before.
Meanwhile, other fans continued to express their glee.
“Prime Time,” a fan noted.
“We finna go so hard in 2025 🦬,” another fan said.
“Yessss!!” a fan chimed in.
KEEP READING: Deion Sanders’ Stern Warning to Sons Shedeur and Shilo Ahead of NFL Draft
It’s to be noted that the university provided an additional $31.9 million of funds to the athletic department, with $27.1 million coming in the form of direct support, $3.1 million in indirect support, and $1.7 million from student fees. Without this, the department would have fallen short of covering expenses, even with the record-breaking ticket sales.
With this report covering Sanders’ debut season in Boulder, where the Buffs ended the year with a 4-8 record, it would be worth the wait to see what lies in the 2025 fiscal year, the campaign where Colorado went 9-4 with a Bowl game appearance.
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