In 2025, Eddie George, who won the Heisman at Ohio State and then earned All-Pro honors with the Tennessee Titans, became the new head coach for Bowling Green State University’s football program. He will take over the Falcons after four years as head coach at Tennessee State, where he compiled a 24-22 record, including a 9-4 season in 2024, which earned his team the Big South-OVC Football Association Championship.

Eddie George’s Salary and Contract in 2025
According to a FOIA request by WTOL 11 to Bowling Green State University, George’s maiden contract with the college includes a memorandum of understanding (MOU), leaving the final terms to be negotiated into a definitive employment agreement. Under the MOU, George has accepted a baseline pay of $600,000 for the inaugural year, plus a 2.5 percent increase every year. By the last year of his contract, George will be receiving $662,290.
George will also receive $100,000 in additional pay for external promotion-related tasks, marketing, development, and communications. Bowling Green will pay the remaining balance of George’s contract at Tennessee State, capped at $500,000.
That amount, however, may be reduced if BGSU and Tennessee State decide to play a game against one another. George, on the other hand, will take a cut from his base salary to offset BGSU’s buyout.
Eddie George’s Net Worth
George’s net worth could be estimated in the range of $15-20 million, as he earns from the NFL, various endorsement deals, coaching salary fees, and other business ventures. George earned over $29 million in salary during his time with the Titans and pocketed endorsement dollars from companies such as Nike, Campbell’s Soup, and Starter.
In fact, with his performance-based collegiate contract at BGSU, there are further opportunities for him to earn more cash:
- $7,500 for winning five MAC games
- $25,000 for winning six or more MAC games
- $32,500 for winning the MAC championship
- $25,000 for an appearance in a postseason bowl
- $12,500 for winning a postseason bowl game.
Nonetheless, it doesn’t include any special bonus for the national championship, but George already had his grand vision for Bowling Green during his introductory press conference. He said that he wants to win the Battle of I-75, win the MAC Championship, and make a run at the College Football Playoff.
If George leaves before the five-year contract is completed, he will owe the school a buyout sum consisting of a percentage of his remaining base salary. This buyout starts at 65% if he leaves before Dec. 15, 2025, then drops to 50% between Dec. 16, 2025, and Dec. 15, 2026. The buyout reduces to 25% by Dec. 16, 2026, and continues to go down to 15% in the final year of the contract.
Should Bowling Green fire George without cause, they would owe him 65 percent of his base salary until Dec. 15, 2025, reduce this to 50 percent between Dec. 16, 2025, and Dec. 15, 2027, and finally reduce it further to 40 percent between Dec. 16, 2027, and Dec. 15, 2029.
Additional Benefits in George’s Contract
Also included as part of George’s contract terms are the following additional benefits:
- A car allowance of $500 monthly.
- A $50 monthly cell phone allowance.
- Tickets for home games for family and guests.
- Tuition waivers for his wife and children for the Fall semester following 2025.
- Free playing privileges without green fees at Stone Ridge Golf Club.
Former NFL star George takes his first steps into the program’s unforgettable Bowling Green campus, bringing leadership, experience, and a winning mentality to a program that is trying to climb the MAC ranks.
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Only time will tell whether he will convert the Falcons into championship contenders, but the contract provides financial backing to build competitive teams.
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