Sean Callahan, the publisher of Husker Online, said that Dylan Raiola is “the biggest player Nebraska has added in the NIL era.”
Despite only having one season under his belt, the Cornhusker QB has already successfully secured significant NIL agreements.
Dylan Raiola NIL Deals: How Much Are They Worth?
According to On3.com, Dylan Raiola’s NIL value is around $2 million. That makes him the 18th highest-earning college football player and the 23rd most influential athlete in college sports.
He currently has a trio of endorsement deals. The most notable one is with EA Sports, which enables them to use his name and image as a character in video games, namely College Football 25 and other future games.
His other deals are with Panini, a trading card company that Raiola signed with shortly after committing to Nebraska in December 2023, and merchandise company Campus Ink.
Looking Ahead to 2025
Raiola is coming off a freshman season that saw him help make Nebraska bowl-eligible for the first time since 2016.
Overall, he threw for 2,819 yards and 13 touchdowns while completing over 67% of his passes. In Nebraska’s victory over Boston College in the Pinstripe Bowl, he threw for 224 yards and a touchdown, marking the Cornhuskers’ first bowl win since 2015.
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As shown by his performance on the field and the endorsements he’s earned to this point, Raiola has proven himself to be as skilled a player as there is in the sport.
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