The 2025 NFL Draft is shaping up to be more than just a night of football. Kettle, the luxury watch services company founded by three Penn State graduates, is transforming the event into a celebration of innovation and luxury.
This year, they’re showcasing their expertise by offering custom-engraved Rolex watches for two top prospects: LSU OL Will Campbell and Penn State TE Tyler Warren. The two players will wear these watches on draft night and then give them away to two lucky fans.
Will Campbell, Tyler Warren Make Statement at NFL Draft With Custom Watches
Will Campbell and Tyler Warren are both top prospects for the 2025 NFL Draft. They’re expected to be first-round picks, with Campbell potentially landing in the top 10 and Warren standing out as a strong tight end choice. But aside from their impressive talents, fans are buzzing about the unique Rolex watches they’ll be gifting on draft night.
On Thursday, each player will step onto the draft stage sporting a one-of-a-kind Rolex designed by Kettle, a luxury watch company. These exclusive timepieces are engraved with their names and signatures and the words “Draft Day 2025” on the back.
Campbell will wear a Rolex “Bluesy,” which is valued at $17,000 without engraving. This blue and yellow gold-accented model often rises in value, with a 2020 version currently priced at $18,095. Warren will sport the 2025 Rolex “Root Beer,” a gold-brown accented watch, also valued at $17,000.
Awesome: LSU’s Will Campbell and Penn State’s Tyler Warren are each wearing custom 1-of-1 Rolexes to the NFL Draft.
Just like what Topps is doing with their MLB Debut patches, fans have the chance to own these “draft-worn watches.” 🔥👀https://t.co/Hc3FMg542P pic.twitter.com/dlObgdRCOn
— Dov Kleiman (@NFL_DovKleiman) April 21, 2025
To make the moment even more special, these limited-edition Rolexes will be raffled off to lucky fans after the draft. The tickets are available for just $10, making this an exciting opportunity for fans to own a piece of history.
With luxury watches already in high demand, the unique engravings on these draft-day Rolexes will surely attract the attention of sports collectors.
The Vision Behind Kettle’s Custom Rolexes
Jordan Heffler, one of the co-founders, had a vision of combining luxury watches with something iconic. According to him, draft night memories should be marked with something more lasting than just a photo or a football card, which he described as, “Instead of a piece of cardboard, it’s a Rolex.”
Heffler believes collectors love items with a story. He cited the example of Tom Brady’s watches, which sold for ten times more at auction due to their association with significant events. That’s what makes these draft-night Rolexes so special.
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Maybe referring to players like Will Campbell and Tyler Warren, Heffler added, “The red carpet is a huge thing in the draft now. As these guys become icons, why not take that to a new level with a Rolex?”
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