Jordan Seaton, a standout offensive tackle from IMG Academy, is making waves in the college football ranks, owing not only to his on-field skills but also to his high NIL (Name, Image, and Likeness) value.
His commitment to the University of Colorado has increased his marketability and potential earnings.

How Much Is Jordan Seaton’s NIL Worth?
Seaton’s NIL valuation as of March 2025 is an amazing $1.5 million, according to On3’s NIL ranking. This evaluation places him among the best college athletes in terms of marketability and prospective revenue.
Notably, before committing to Colorado, Seaton reportedly declined a multi-million dollar NIL offer from Tennessee, highlighting his exceptional value in the NIL market.
Seaton’s allure has resulted in a few notable NIL partnerships:
5430 Alliance: Seaton joined the Colorado Buffaloes and became part of the 5430 Alliance, the official NIL collective for all University of Colorado student-athletes.
EA Sports: Seaton signed an agreement with EA Sports, which resulted in his inclusion in the highly anticipated EA College Football 2025 video game.
Jordan Seaton’s Net Worth
While the specifics of Seaton’s present NIL deals are unknown, his hefty valuation signals a high earning potential. His social media presence, which includes 67,000 Instagram followers and 12,900 Twitter followers, increases his appeal to potential sponsors.
As he proceeds through his college career, these figures are anticipated to rise, enhancing his marketability and net value.
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Seaton’s decision to commit to the Colorado Buffaloes, combined with his remarkable NIL assessment, emphasizes his importance on and off the field.
As NIL opportunities emerge, Seaton’s marketability and net worth are expected to skyrocket, reflecting his potential to be a key figure in college football’s new era of athlete endorsement.
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