The star edge rusher, Colin Simmons, known for his dominant play, has quickly built a significant financial portfolio through NIL deals. With multiple sponsorships and a strong social media presence, Simmons is capitalizing on his growing fame quite effectively. Beyond football, Simmons is using his NIL earnings to give back to the community.
His nonprofit, Clay’s Color Crew, named after his younger brother with autism, focuses on helping children with autism in South Dallas. His philanthropic efforts show that his success extends far beyond the gridiron. Here’s a detailed breakdown of his current valuations in the NIL space.

How Much Is Colin Simmons’ NIL Worth?
Colin Simmons’ NIL valuation currently stands at $1.5 million, according to On3. This ranks him among the top NIL-earning college football players, placing him 42nd on the overall list. His social media following, which includes 190,000 followers, has a noticeable effect on his deals and NIL value.
Colin Simmons. Game Wrecker.@ColinSimmons__ pic.twitter.com/uizX7Htys9
— Texas Football (@TexasFootball) September 29, 2024
Simmons has secured multiple NIL partnerships, including:
- Kane Footwear (December 2024)
- Austin Speech Labs (July 2024)
- ArcAustin (March 2024)
- Austin Marathon (February 2024)
- Dell Medical Center (February 2024)
- Texas Military Forces Museum (February 2024)
- Vanguard Volkswagen (January 2024)
The Vanguard Volkswagen deal, signed in January, is one of his most notable partnerships. Additionally, he collaborates with the Texas One Fund, the NIL collective for Texas Longhorns athletes. Locally, he has featured in ads for Austin Speech Labs and Austin Regional Clinic.
Colin Simmons’ Net Worth
With an NIL valuation of $1.5 million and a strong portfolio of sponsorships, Colin Simmons’ estimated net worth is likely in the range of $1.5 million to $2 million. However, there is no official report that can confirm this number, so we advise you to take this information with a grain of salt.
There have been reports that share that Simmons has invested in his brother’s future and the broader autism community. Through Clay’s Color Crew, he has taken an active role in supporting children with autism, using a portion of his earnings to fund the initiative.
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As Simmons continues to shine on the field, his NIL valuation and net worth are expected to rise. With Texas in the College Football Playoff conversation, his prominence will only increase, making him one of the most valuable young athletes in college football today.
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